President / CEO

R. Harrison

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FOUNDER

RODRIGO GUTIERREZ

Corialent

12 years ago, Rodrigo decided that the Coca Colas of the world shouldn’t be the only ones who get to have all the fun in the advertising industry. He was sick of all the dull, corporate, navy blue and white B2B work out there. Business people are people too. Corialent specializes in B2B marketing that doesn’t suck. And they want to get the rest of the industry drinking that delicious KoolAid.

Corialent Now Conference
Sat
, 
September 
28
LET'S DO THIS
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How To Chair A Meeting

One of the best tools in meeting management is proper planning. If you understand how to chair a meeting properly, you help to increase your company's productivity while reducing your expenses. If you are an effective manager, your team will leave with the knowledge that their tasks are significant and what they have to accomplish next. But there are also some people who are not so efficient. They find it difficult to organize meetings, they tend to skip sessions, and they even misplace important files or documents. If this is happening to you, don't worry too much about it because planning your office can be easily done if you take note of these tips.

First off, figure out what the meeting agenda is before anything else. You can either write down everything in big letters or write down bullet points or numbering so that everybody will be able to see what exactly needs to be accomplished for the entire meeting. For example, the agenda could say, We will discuss the next steps for the production plan. You would then prepare your minutes for the meeting by indicating the exact things that need to be discussed.

Next, determine the agenda items on which you are going to make the majority of decisions during the meeting. If there is a specific task that is needed to be accomplished, assign the people in your team to make sure that they accomplish that. For example, if a specific document needs to be filed or a presentation needs to be shown, make sure that all attendees are aware of the exact things that need to be done. Do not forget to clarify and cross-check your work with the people who have been assigned to ensure that you have not forgotten anything important. If something still needs to be accomplished, ask your participants to brainstorm on what should be done next.

When all the tasks have been accomplished, put the meeting software to work by creating an online report about the meeting. Remember to indicate the names and role of each participant in the meeting. It is also necessary to include notes and feedback from the attendees. It is important to ensure that the report contains concise and clear details about the current situation, objectives, and solutions. This would be helpful in tracking the progress of projects and the progress of individual members within the team.

After creating the online report, use the meeting software to post it to the meeting website. The report must be posted as a live article. For this reason, it is crucial to state clearly the purpose and the goal of the meeting. It is also advisable to link the goals in the agenda with the goals stated in the meeting agenda.

Now, as the meeting has started, make sure that everyone attending the meeting understands the purpose of the meeting. Answer the questions of the attendees to show that you understand their needs and concerns. Determine if there are issues or concerns regarding the shared agenda. State publicly what the next steps are going to be for resolving any issues or concerns that came up during the meeting.

To be able to successfully chair a meeting, it is crucial to remember that the most productive use of all available resources is to organize the meetings in a way that facilitates decision making. Decisions should not be rushed or rash. The agenda should be managed in order so that there is continuity between the agenda and the actual meeting. The key to a successful meeting management process is to set the clock in motion and to know the exact moment when you will make your decisions.

If the required time lines are not adhered to, chaos can ensue. The more control you exert over meetings, the better the outcomes will be. Meetings can become so unmanageable that members begin to drift away from the group, some becoming disinterested or frustrated. Ultimately, the group loses collective momentum and begins to suffer. This is why planning your meetings in advance and adhering to a carefully planned timeline is so important, especially if you want to maximize productivity, efficiency and effectiveness.

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DETAILS

DATE

DATE

September 
28 
2019 
7:00am 
11:00pm

LOCATION

TIME

Saturday 
7:00am 
11:00pm
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LOCATION

WHO SHOULD ATTEND

The Corialent NOW Conference is an invite-only event for senior-level marketers in the B2B sector. We’re filling the room with CMOs, creative directors, veteran agency executives, brand directors, and industry analysts. The goal: to get the smartest minds in B2B marketing in one room and then learn a whole lot from each other. Let's do this.

The day we've all been waiting for

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WHAT TO EXPECT

01

best practices

Learn best practices, strategies and ideas you can implement today.

02

GAIN INSIGHT

Hear from from some of the most innovative B2B marketers and technologists in the biz.

03

INSPIRATION

Leave inspired, invigorated and empowered.

WHAT WILL GO DOWN

DAY 1

8:30AM

Breakfast and sign in


9:30AM

Opening Remarks

"The B2B Comeback"

Rodrigo Gutierrez | Founder, Corialent

9:45AM

Keynote

"B2Beast: Analyzing the Best in the Biz"

Sally Tenley | Coordinator, The Business Awards

10:15AM

Fireside Chat

"Ten Commandments of Consumer Marketing"

An award-winning creative director busts the ‘B2B is different’ myth. He’ll share everything he learned from 12 years in the B2C world and how it applies just the same to B2B.

10:45AM

Networking break

Make friends. Have ideas. Finally use those fresh new business cards.

11:00AM

Panel: Ask the Client 

5 marketing managers from the world’s biggest B2B brands are available to answer your questions.

11:45AM

Panel: How Did They Do It?

In this moderated panel, the brains behind the Smarter World campaign share how they convinced one of the world's largest software companies to invest big in work that doesn’t talk business.

12:30PM

Closing Remarks

"Remember This One Thing"

Rodrigo Gutierrez | Founder, Corialent

12:45PM

Lunch


1:00PM

EXIT


TECHNOLOGY IS BEST WHEN IT BRINGS PEOPLE TOGETHER

MATT MULLENWEG

OUR SPONSORS

Thank you so much for your support.

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